Cutting-Edge Technologies

Our event software invites participation

Elevate your trade show booth with interactive media solutions that invite visitors to join in. From facial recognition and touch displays to gesture control and laser technology, we jointly choose the technology that fits your booth and your audience.

Over 85 of our installations are deployed worldwide — built for continuous trade-show operation, where technology simply has to work.
Our software solutions at a glance:

  • Interactive digital signage solutions
  • Touchscreen info terminals
  • Touchless interaction, e.g. via facial recognition
  • Augmented reality for terminals and iPad applications
  • Greenscreen software exhibits with live chroma keying
  • "Booth games" and sweepstakes for visitors
  • Interactive photo booths
  • Social sharing via Instagram, TikTok, LinkedIn, and more
  • Holographic media stagings
  • Transparent displays or Pepper's Ghost effect

What is an interactive or digital exhibit?

Briefly explained — and where trade show software comes in

A digital exhibit is an exhibition piece whose content is generated by software: a touch terminal, a projection, a video wall or a product configurator. An interactive exhibit goes one step further — it responds to the visitor: to touch, gestures, movement, speech or their own smartphone. That response is exactly why people stop at a trade show booth, stay longer in a museum and queue up once more at a theme park.

For us, trade show software does not mean organising a trade fair (exhibitor administration, ticketing), but the custom-developed software running on the booth: games, configurators, photo experiences, social walls, presentations driven by sensors. It has to run unattended, tolerate crashes and restart by itself after a power cut — which is why we have been building it specifically for continuous operation for over 20 years.

Technologies at a Glance

Some of the components we regularly build software for

Facial RecognitionFacial Recognition
TouchscreensTouchscreens
Depth Cameras & Body TrackingDepth Cameras & Body Tracking
Augmented Reality & Virtual RealityAugmented & Virtual Reality
Info TerminalsInfo Terminals
Chroma Keying & GreenscreenChroma Keying & Greenscreen
Social SharingSocial Sharing
ProjectionsProjections
Object DetectionObject Detection
Gesture RecognitionGesture Recognition
Holographic EffectsHolographic Effects
AI-Powered ExhibitsAI-Powered Exhibits
DIRIMOTE - Winner of the WE DO DIGITAL Award 2017 by DIHK

Award-Winning: WE DO DIGITAL Award by DIHK

Award-winning innovation from our house

For our DIRIMOTE technology — turning smartphones into a universal remote control for interactive shop windows — we received the WE DO DIGITAL Award from the DIHK in 2017, in the information and communication industry category. The technology is still part of our exhibits today: touchless control via your own smartphone, no app installation required.

Interactive Trade Show Displays

Spread your message and strengthen customer loyalty

With interactive software built specifically for trade shows, you don't just present your products — your visitors can try them out, play, and experience them. Passersby become visitors who stop, and onlookers become participants.

  • Interactive shop windows with DIRIMOTE remote control
  • Touchscreen product configurators
  • Social media wall with live feed
  • Gamification and prize draws at the booth
  • Digital signage with proximity sensing

Interactive Exhibits with Full-Body Interaction

Touch displays and touchless interaction

We develop interactive exhibits with both touch-sensitive and touchless technology: touchscreens, gesture and facial recognition, infrared and laser scans, depth cameras, body tracking, and greenscreen effects. Which form of interaction is right depends on venue, audience, and message — we'll give you an honest recommendation on what has proven itself in continuous operation.

  • Motion control, e.g. for sports and fitness exhibits
  • Gesture and facial recognition
  • Depth cameras and body tracking
  • Greenscreen and live video compositing
  • Floor lasers and infrared rear-projection

Digital Signage and Cross Media

Multiple technologies merging into a whole

By skillfully combining different technologies, we create an interactive overall experience that visitors to your event will remember. Typical examples of such cross-media solutions include:

  • Digital signage video walls that react to approach via a floor laser
  • Control of interactive projections via smartphone apps
  • Personalized video clips in which the visitor takes the lead role thanks to facial recognition
  • Chroma-keying video walls ("greenscreen effect") for individualized backgrounds (e.g. palm beach)
  • Sharing personalized content via social networks such as Instagram, TikTok, LinkedIn, email, or as postcard prints

Frequently Asked Questions about Digital Experience Software

Everything about our solutions for trade shows and events

What digital exhibits do you develop for trade shows and museums? +
We develop interactive installations, touch applications, AR/VR experiences, multitouch tables, 3D simulations, gamification modules, and immersive brand or knowledge worlds - always tailored to your venue and audience.
Do you also handle the technical integration at the trade show booth or in the museum? +
Yes. We handle hardware consultation, technical coordination with booth builders, on-site setup, commissioning, testing, and support during events.
Can your exhibits be operated offline? +
Yes. We develop robust, offline-capable installations that run stably without internet - ideal for trade shows, museums, and events with limited network access.
How reliable are your exhibits in continuous operation? +
Our applications are optimized for long-term operation: watchdog systems, automatic restart, touch lock zones, logging, and remote support can be integrated.
Do you also develop exhibits for children or educational institutions? +
Absolutely. We design interactive, playful applications for learning environments - easy to understand, robust, and safe to use.
How long does developing a digital exhibit take? +
Between 4 and 12 weeks, depending on scope. Complex VR experiences or exhibits with special hardware can take longer.
What does an interactive exhibit cost? +
Smaller exhibits and prototypes start at €3,000 with us, and typical projects range from €3,000 to €20,000 — depending on interaction technology, content scope, and hardware. After a free initial consultation, you will get a reliable estimate. By the way: over 80 % of our revenue comes from repeat customers who keep coming back.
Do your facial-recognition exhibits comply with data protection regulations? +
Yes. Our facial-recognition exhibits (including ones based on Fraunhofer SHORE) analyze images locally and in real time, without storing biometric data. Age, emotion, or position are only used for the moment of interaction.
How do you ensure the security of your exhibit software? +
Exhibits are software too — and go through the same security process at at²: static code analysis (SAST) during development, dynamic security testing (DAST), and regular dependency audits. This is especially important for exhibits in public spaces, as they often run continuously and are physically accessible.
Do you create SBOMs for exhibit software? +
Yes. For every exhibit we create an SBOM (Software Bill of Materials) — a machine-readable inventory of all components used. This allows us to check at any time whether security updates are needed, even for installations that run in a museum for years.
Are your exhibits ready for the Cyber Resilience Act? +
The EU Cyber Resilience Act requires end-to-end cybersecurity for products with digital elements from December 2027 — this can also include networked exhibits and installations. Our workflow with SAST, DAST, regular audits, and SBOM generation already covers key CRA requirements today.

Your Exhibit Idea, Our Honest Assessment

Free of charge and without obligation

Tell us about your occasion — trade show, museum, roadshow, or event. In a free initial consultation, we'll tell you which technology makes sense, what an exhibit of your scale costs (starting at €3,000, typical projects between €3,000 and €20,000), and how much lead time to plan for. For an overview beforehand, see our pricing guide How much does an interactive exhibit cost?

Request an Exhibit Call Us Directly
Warsteiner Hyrox - Motion controlled exhibit

Warsteiner

Full action on the digital obstacle course

For Warsteiner we were allowed to build an interactive exhibit that can be operated by motion control, in line with the fitness theme of the 0.0% drink. With steps to the side, jumping and ducking the visitors can go on an exciting, digital highscore hunt.

  • Exhibit
  • Interactive
  • Motion Controlled
  • Unity
  • Game
adidas - Rock paper scissors versus Manuel Neuer

adidas

UEFA EURO 2020 rock paper scissors

For the 2021 UEFA European Championship, visitors to the adidas outlet in Herzogenaurach could challenge Germany goalkeeper Manuel Neuer to an interactive rock paper scissors game. Many emotional games were fought and immediately afterwards sent to friends and family as video evidence.

  • Exhibit
  • Interactive
  • Live-Video composition
  • Social Media
  • QR-Code
  • Game
ŠKODA - Interactive Social Wall

ŠKODA

Interactive Social Wall

The huge ŠKODA Social Wall thrilled everyone at the Geneva Motor Show through direct interaction. Trade fair visitors were able to share their own pictures on different social media channels via the #beSKODA hashtag and became a direct part of the interactive exhibition stand.

  • Exhibit
  • Interactive
  • Social Media
  • Instagram
  • User generated content
  • Twitter
Volkswagen Financial Services - Exhibition at the VW Group Forum DRIVE

Volkswagen Financial Services

Exhibition at the VW Group Forum DRIVE

Guests of this photo booth can choose from different scenes, that resemble parts of the DRIVE forum. Using face positioning and greenscreen effects, their face is mapped into the final image. All images can be printed and shared via email. Developed in cooperation with MediaScreen GmbH.

  • Touch display
  • Live-Photo composition
  • Social Sharing
  • photo print
MINI - Exhibit for the BMW Museum

MINI

Exhibit for the BMW Museum

As its highlight, MINI presents the interactive exhibit MINI Connected at the 5th floor of the museum. Here visitors can venture an exciting hyperlapse ride< through international cities in the new MINI Cooper S.

  • Video projection
  • Hyperlapse
  • Touch display
  • Live-Video composition
  • Social Sharing

Satisfied Customers

A selection from our event branch

View Referencesover 80 % of our revenue comes from repeat customers — see what we've built for them.
Software development since 1999 - Made in Germany

Made in Germany

Software development since 1999

Developed 100 % in Germany — at our Nuremberg and Kempten (Allgäu) locations. Over 1,170 completed projects, with over 80 % of our revenue coming from repeat customers. If you're nearby: stop by for a coffee.